Social Audience Profiling

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Social Audience Profiling By SoPrism

A complete profiling of your social audience

  • Get actionable insights from user interactions on Facebook
  • Gain a detailed profiling of your consumers based on sociodemographic factors & accurate interests analysis
  • Discover more about your consumers’ behaviour to define the right content marketing approach
  • Explore the brand persona description of your target market compared to a benchmarked audience
  • Based on these relevant insights, you make smart decisions

Our stories


Roel DEKELVER, External Communications Manager, Delhaize

“Being responsible for the press relations, I constantly interact with journalists in various sectors : food, specialised press in the retail sector, economic press… it is therefore essential for my department to have a tool that allows us to collect on a single platform all the press and broadcast flow about us.”