Advertising Value Equivalency

Advertising Value Equivalency

Measure and understand the value of your global media coverage

This solution allows you to measure the R. O. I. R. of your PR actions and your media visibility. Our team of analysts measures the exact place that your brand (and/or competitors) occupies in your various publications in order to classify them by theme and calculate their advertising value.

  • Quantitative visibility
  • Excel report with your detailed AVE
  • PDF report of the media analysis with key insights such as top journalists, media distribution and weekly evolution of your AVE
  • Monthly delivery
  • All media covered

Our stories


The communication team , RCA

“Tailored, clear and quick monitoring, we receive our print selections on a daily basis including additional reports if necessary. ”