E-reputation
Why listen to the conversation on the web?
In order to measure the reputation of your brand and to evaluate your presence in social media. Besides active listening and besides analysis, reputation management is accomplished by the choice of a content strategy, effective communication and the implementation of actions in order to optimise the presence on Web. All this with of course an ultimate objective: co-create with the web users a dialogue which is in accordance with the brand.
21-02-2012
Le contenu des médias en 2011
01-02-2012
L’utilisation de Twitter au salo...
31-01-2012
Semantic search
31-01-2012
Journalism - A flood of data
31-01-2012
E-reputation
30-01-2012
Sponsoring Sportif
07-04-2011
Social media - Audience and digita...
Quelques sujets qui ont animé l’actualité en 2011
En permanence la tête dans le guidon, on se retourne rarement sur le pass...
Alors que nous aurons observé 4 fois plus de messages transmis via Twitter durant la dernière édition du salon de l’auto pa...
Whereas Web 2.0 upended habits by making the Internet more interactive and allowing users speak out, Web 3.0, the Semantic Web, seeks to provide the w...
Journalism has begun to change over the past few years with the arrival of blogs, social media and participative tools.
A world of flows ...
Evolution or revolution?
Until recently, e-reputation was a specialist's term used to describe a practice which was sometimes considered rather "esot...
Firms engage in sport sponsorship or cultural patronage when traditional means of communication to their audiences (advertising, public relations, pro...
Today, 71% of major global companies have a specialised social media team. Some 29% use Facebook to stay in direct contact with their customers.* Yet,...
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Ilse Van den Haute
Head of Customer dept
Edwin Nicasi
Client Coach
Thierry Van Winghe
Client Coach
Fernand Weber
Sales Director
Aurélie Tinel
Sales Executive
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